President's Message
Posted on Feb. 23, 2016 / Subscribe 0
Renowned PR theorist James E. Grunig once said, “We believe PR should be practiced to serve the public interest, to develop mutual understanding between organizations and their publics.” Here, at PRSA Tampa Bay, we follow a similar train of thought: we believe our chapter exists to serve our members, to develop opportunities for and foster connections between area practitioners.
2016 is no exception to this philosophy. Check out what the year has in store:
Top-Notch Programming
In January, ChappellRoberts kicked off our programming year by discussing the importance of integrated marketing communications and strategies for success in 2016. On Feb. 29, PRSA Masterminds (back for a third year!) will provide an open forum for peer-to-peer idea sharing and industry advice. Later this year we’ll: hear from Nancy Walker of Walker Brands who will help you discover and “live” your personal brand promise; take a glimpse into the world of NFL PR with the Tampa Bay Buccaneers; provide valuable facetime with local media at our annual PRSA/FPRA Media Roundtable, and much more!
Exceptional Member Benefits
Networking. Member scholarships. Chapter member discounted rates for PRSA Tampa Bay programs, events, and awards. Professional development. Friendship and community. These are just a few of many member benefits you can expect this year.
Volunteer Leadership Opportunities
If you're looking to expand upon existing PR skills or build new ones, this year provides many opportunities to maximize your membership through volunteering. To get connected, please contact our chapter’s volunteer coordinator Bart Graham: [email protected].
Now that we’ve looked forward, I’d also like to take a moment to reflect. Last year was an incredible year for our chapter and I’d be remiss if I didn’t extend a heartfelt thank you to our immediate past-president Marissa Segundo, APR. Under her leadership, our chapter celebrated its 50th anniversary, we hosted our first annual PRestige Awards, seven chapter members obtained their accreditation, and our chapter membership surged to an all-time high making PRSA Tampa Bay one of the largest PRSA chapters in the state!
It’s my honor and privilege to serve as your chapter president this year, and I look forward to helping you make the most of your PRSA membership and experience. If you have any questions or ideas, I’d love to hear from you! Please feel free to contact me anytime at [email protected].
Best wishes for an amazing 2016!
Jennifer Dunn
President, PRSA Tampa Bay
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